cAnnabis Publisher Circle

Join our Circle

The Cannabis Media Council believes a thriving cannabis media ecosystem strengthens the entire industry. When cannabis publishers succeed, the whole sector benefits - consumers, brands, retailers, policymakers, and culture at large.

“We commit to continuing our foundational mission to spark discovery and engagement through our “I’m High Right Now” PSA advertising campaigns in donated mainstream media. Similar to how we solidified new educational partnerships in 2025 to be a helpful conduit for continued learning and resources, we will now, in a more direct way, guide our audiences to our Cannabis Publisher Circle to continue their learning journeys in 2026 and beyond.”

— Joyce Cenali, Cannabis Media Council Co-founder

Cannabis Publisher Circle

Our collective aim is to grow the addressable market of informed cannabis consumers so that our entire industry thrives.

From our earliest campaigns, we’ve demonstrated that placing pro-cannabis creative in donated mainstream media drives meaningful impact: it normalizes consumption, sparks product consideration, enriches people’s lives, and supports a healthier, more sustainable industry.

As we continue this mission, we recognize an essential truth that some of the most accurate, consistent, and courageous storytelling about cannabis comes from endemic cannabis publishers. These outlets provide critical industry reporting, education, and perspective that mainstream media often misses. Yet many of them are struggling to survive, monetize, and grow in a challenging regulatory and economic landscape.

Committments to Cannabis Publishers

1. Amplify cannabis publishers and their content.

2. Integrate cannabis publishers and guidance for cannabis publishers to optimize their advertising programs into the our annual Full Spectrum Guidelines.

3. Allocate a portion of CMC-raised funds to cannabis publisher-focused initiatives.

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are you a Cannabis publisher?

Please fill out the form to enlist your publication as a future publisher to be highlighted in our Just Say Know blog, newsletter, social media, and more.