cmc manifesto

This is a manifesto for the Cannabis Media Council.

We are stewards of the plant, which means we are stewards of this industry, so we will move in a direction that elevates and amplifies the growth of this industry as a whole. We believe the future of this industry is not just about us, it is about all of us.

Our fates and fortunes are inseparably intertwined, and the era of hidden truths, defensive attitudes, and barriers to access is in the past.

We believe in sharing, not shielding. 

We uphold the principle of openness. Openness to new ideas, innovative thoughts, creative imaginations, and untapped opportunities. This is our blueprint for constructing the future. Together, in full spectrum.

We believe in an abundance mindset focused on building a cannabis industry that is equitable, inclusive, and provides opportunities for all. 

We believe in honoring the legacy of the past and learning from those that came before to help solve for the future. 

We believe in celebrating the diverse voices that are defining the next generation's best practices and standards for the cannabis industry. No one can do it alone, so we choose inspiration and collaboration to build a stronger industry and a healthier business community. 

We believe in being open to the outside world who are now coming to their senses about cannabis. Sometimes you get it wrong, and you should be given the opportunity to make it right.

We believe that when one of us succeeds, the entire industry succeeds because the positive growth of our industry benefits all.

We believe in an industry where individuals assume responsibility. It's an industry where people with different backgrounds, passions, and experiences work together without judgement. Here, individuals are esteemed and rewarded for their sincerity, their dreams, their perspective, and their genius.

We believe in accountability. 

We believe that we should collectively be taking steps to make access to this plant more available and accepted, and in many cases, that means endeavoring to exist in a regulated format. We are building this organization for all those businesses that endeavor to operate in the light and in line with local laws, and for those ancillary businesses that look to support cannabis operators. 

We believe that our actions build upon each other, layering wisdom and experience, and through this process bring us together allowing for unlimited possibilities. 

We believe in the plant and we believe in each other.